Pizza Factory Spurs Expansion with New Locations in California

Pizza Factory Spurs Expansion with New Locations in California
Pizza Factory Spurs Expansion with New Locations in California

With the opening of the new restaurant in Riverside on January 26, Pizza Factory expands its already remarkable West Coast reach.

This is the first of five Pizza Factory restaurants that multi-brand owners Larry Yaneza and Jesus Martinez intend to open. The new restaurant is conveniently located in Riverside, California in the Meridian Park Retail Center, at 20641 Van Buren Boulevard. Yanez and Martinez are experienced restauranteurs.  They signed a multi-unit agreement. This agreement would let them develop five Pizza factory shops in Riverside County. The duo owns a restaurant development group, Fresh Up Restaurants. They are operating a set of 20 Wingstop locations throughout Southern California through it.

Pizza Factory continues to uphold its reputation for family-friendly dining.

The premium quality products and vast menu offerings do the trick. The brand specializes in fresh hand-tossed pizza, spaghetti, wings, salads, and sandwiches among others. the brand also serves alcoholic beverages such as beer and wine.

Pizza Factory is offering multi-unit operators various new-build or conversion options with delivery. The traditional dine-in prototypes range from 1,000 to 4,000 square feet. Moreover, the biggest advantage of having a large dining area, and banquet halls for parties, and social gatherings add to the other perks.

Larry Yanez of Fresh Up Restaurants mentions the advantages of being associated with the brand. The quality food and the culture of the brand say it all. Yanez remarks on the achievement of Pizza Factory as a brand. The huge presence in California speaks loud about the fan following of the brand. They are soon to start with the new location at Orangecrest. The entrepreneur duo is positive about the responses and success of the brand in the given locations across California.

The CEO of Pizza Factory, MJ Riva praised Larry Yanez and Jesus Martinez. With this experience, they come, to bring value to the association. Riva mentioned the positive response to the brand in the newest location Orangecrest.

The brand is actively looking ahead for the multi-unit operators viewing the nationwide expansion. To know more about the franchising opportunity with the brand, visit Home – Pizza Factory Franchise (

More About Pizza Factory:

Pizza Factory, a pillar of the community in more than 100 hometowns, has stayed true to its roots by employing hardworking staff, providing family-friendly dining, and providing high-quality products. It offers fresh, never frozen hand-tossed pizza, pasta, wings, sandwiches, salads, beer, wine, and other beverages. Pizza Factory is designed for the future of the restaurant business with a variety of fast-casual restaurant layouts, an Express model, and extensive off-premise dining options like delivery and smartphone ordering through a dedicated app.


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