Franchise Leader Brian Honeyman and his Success Story

Brian Honeyman
Brian Honeyman

Brian Honeyman is the Executive Vice President at Handyman Connections. Brian has over two decades of experience as a leader who builds high-performing teams and achieves extraordinary sales, revenue, and profit growth. He is an internationally recognized franchise coach with a track record of building elite franchise consultant teams and corporate team leaders for multiple teams in a multi-billion dollar organization. He has been operating local branch offices for several years while building elite national sales teams and operation teams in various local branch offices across different sectors.

A seasoned leader, Brian drives to build and manage top-performing teams that surpass targets and provide excellent growth to all stakeholders in a meaningful way.

The longest term of his service would be with FirstService/ College Pro (The franchise Company where he started off in the franchise field as the Franchise Consultant/ Director of the Franchise Consultant Team. It was under Brian’s leadership that the team managed 81 franchisees, and created as well as managed annual financial plans. His lead fetched the company a whooping annual sales of $5.3 million over a period of six years.

Brian was then moved to the position of Vice President/ Director of the Franchise Consultant Team at College Pro where he was responsible for brand development, recruitment and retention, and sales, along with customer satisfaction and franchise success.

Further for six years, Brian served as the President of  College Pro. Each year, College Pro hires and manages more than 500 franchise partners across North America. In order to give thousands of students across North America the opportunity to paint homes in their local communities, College Pro finds, hires, trains, and manages a student painting business. Due to the team’s abilities, the procedures in place, and the recruitment of a student workforce, revenues could approach $50,000,000 in a single summer.

One of the biggest providers of basic property services to residential and commercial clients in North America is FirstService Brands. The company operates through both corporate-owned and separately branded franchise networks.

The same operational pillars underpin FirstService Residential and FirstService Brands’ success:

– Leadership positions with well-known brands and modest market shares in very large, fragmented markets providing significant growth opportunities; – Focus on service excellence and leveraging our significant scale advantages and differentiators to benefit our clients; – Leadership positions with proven business models and core competencies in managing and growing market-leading outsourced property services businesses; – Disciplined tuck-under acquisition program ensuring strong returns.

Post his position with the First Service brands- College Pro, Brian was appointed as the Managing partner and president for California Closets. Here, he led the organization with his experience, created annual financial plans, and defined business objectives. His strategies were customer-oriented where he devised systems and procedures that deliver The California Closet experience and brand to all clients.

Brian has diversified his experience. He served as the Executive Vice President of Business Development and headed the Franchise Consultant Team & Business Performance Team.

At present, Brian holds the leadership position of Executive Vice President at Handyman Connections since past four years. Handyman Connection is a leader in home services and helped launch the industry decades ago. Homeowners across North America have been calling on Handyman Connection for our professional craftsmanship and exemplary customer service since 1991.

Apart from heading a big brand like Handyman Connection, Brian also consults for Global Franchise Partners and handles the United States Sales & Operations. Global Franchise Partners assists and advises international franchise brands on expanding globally. They have the tools and resources to help review whether a business opportunity is suitable for expansion and to implement a plan on how to make that expansion happen. With offices and representatives in over 32 countries GFP have the on-the-ground support wherever the clients want to go.

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